IMARC Group, a leading market research company, has recently releases report titled “Japan Bottled Water Market Report by Product Type (Still, Carbonated, Flavored, Mineral), Distribution Channel (Supermarkets and Hypermarkets, Convenience Stores, Direct Sales, On-Trade, and Others), Packaging Type (PET Bottles, Metal Cans, and Others), and Region 2023-2028” The study provides a detailed analysis of the industry, including the Japan bottled water market share, size, trends, and growth forecasts. The report also includes competitor and regional analysis and highlights the latest advancements in the market.
Report Highlights
How big is the Japan bottled water market?
The Japan bottled water market is projected to exhibit a growth rate (CAGR) of 7.10% during 2023-2028.
What is bottled water?
Bottled water is sourced, treated, and packaged in bottles for commercial distribution and consumption. It is typically purified through various filtration processes to ensure its quality and safety for drinking. It is then sealed in plastic or glass containers, making it portable and easily available for purchase. It can come from numerous sources, including natural springs, wells, or municipal water supplies, often undergoing additional purification steps, such as reverse osmosis or ultraviolet treatment, to meet stringent quality standards. Additionally, the packaging varies in size, ranging from small, single-serving bottles to large, multi-gallon containers. Nowadays, consumers opt for bottled water for its convenience, taste, and perception of purity.
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What are the growth prospects and trends in the Japan bottled water industry?
The bottled water market in Japan is primarily driven by the growing tourism and hospitality sector. In addition, Japan is a major tourist destination, attracting millions of visitors annually, with the growing hospitality industry promoting bottled water consumption, as it is commonly offered to guests in hotels, restaurants, and tourist attractions, influencing the market growth. Moreover, continuous innovation with the introduction of flavored and functional waters catering to several consumer preferences represents another major growth-inducing factor. Along with this, companies emphasize the purity, mineral content, and unique selling points of their products, thus propelling market growth. These effective marketing strategies by bottled water companies contribute to consumer trust and brand loyalty. Besides this, the growing environmental concern led to the introduction of eco-friendly packaging, such as recyclable and biodegradable materials, to address these concerns, thus accelerating the sales demand. Furthermore, the growing awareness regarding the importance of hydration and its impact on overall well-being among individuals led to the widespread adoption of bottled water as a healthier alternative to sugary beverages, thus creating a positive market outlook.
What is included in market segmentation?
The report has segmented the market into the following categories:
Product Type Insights:
- Still
- Carbonated
- Flavored
- Mineral
Distribution Channel Insights:
- Supermarkets and Hypermarkets
- Convenience Stores
- Direct Sales
- On-Trade
- Others
Packaging Type Insights:
- PET Bottles
- Metal Cans
- Others
Regional Insights:
- Kanto Region
- Kinki Region
- Central/ Chubu Region
- Kyushu-Okinawa Region
- Tohoku Region
- Chugoku Region
- Hokkaido Region
- Shikoku Region
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