The global web content management market size reached US$ 7.1 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 17.4 Billion by 2028, exhibiting a growth rate (CAGR) of 15.8% during 2023-2028.
Web content management (WCM) is a program used by organizations to control, alter, and reassemble the content of a webpage. The content is kept in a database and assembled through a flexible language such as .Net or XML. Nowadays, businesses widely use WCM to encourage interactions with their customers, promote their brands, and increase revenue by delivering personalized content to clients.
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Note: We are regularly tracking the direct effect of COVID-19 on the market, along with the indirect influence of associated industries. These observations will be integrated into the report.
Market Trends:
The market is primarily driven by rapid digitalization and rising demand for digital marketing techniques. As a result, WCM is increasingly adopted in multiple organizations as it extends the existing functionality, displays the content in various languages and enables editors to review it before publication. Besides this, technological advancements and the rising adoption of mobile devices among individuals are escalating the product demand. This trend motivates vendors to provide advanced and innovative WCM services. Furthermore, the development of cloud-based WCM solutions is also contributing to the market growth as these solutions enable organizations to improve their productivity. On account of these factors, the market is expected to witness substantial growth in the upcoming years.
Global Web Content Management Market 2023-2028 Analysis and Segmentation:
Competitive Landscape:
The competitive landscape of the market has been studied in the report with the detailed profiles of the key players operating in the market.
Acquia Inc., Adobe Inc., Contentful Inc., Crownpeak Technology Inc., Episerver Inc., e-Spirit AG (Adesso AG), International Business Machines Corporation, Microsoft Corporation, Oracle Corporation, SDL Plc and Sitecore Corporation A/S.
The report has segmented the market on the basis of region, component, deployment type, organization size and vertical.
Breakup by Component:
Solutions
Services
Breakup by Deployment Type:
On-premises
Cloud-based
Breakup by Organization Size:
Large Enterprises
Small and Medium Enterprises
Breakup by Vertical:
BFSI
IT and Telecom
Retail
Education
Government
Healthcare
Media and Entertainment
Travel and Hospitality
Others
Breakup by Region:
North America: (United States, Canada)
Asia Pacific: (China, Japan,India, South Korea, Australia, Indonesia, Others)
Europe: (Germany, France,United Kingdom, Italy, Spain, Russia, Others)
Latin America: (Brazil, Mexico, Others)
Middle East and Africa
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